Jack
de
Haas.
Years of challenges.
Solved through visual design.
profile
I'm a visual designer passionate about crafting accessible, pixel-perfect work across print, digital, and brand — material that looks great and is built to perform.
My favourite work sits at the intersection of design and real-world constraints: translating complex information into something clear, well-structured, and human. I've done this across a wide range of mediums, from large-format print to coded emails and interactive web projects.
I've worked with large corporations, start-ups, and leading digital marketing agencies. In my most recent role at Boehringer Ingelheim, I specialised in accessibility — designing materials intended to genuinely improve patient outcomes and help healthcare professionals make better decisions.
Outside the studio I'm usually enjoying my music collection, exploring local nature areas, or visiting a gallery. I live in the Netherlands with my girlfriend.
- HBO — Digital Design Specialist
- Adobe Certified — Generative AI
- Adobe Certified — InDesign
- Google DoubleClick Studio Certified
- Adobe Photoshop
- Adobe Illustrator
- Adobe Premiere Pro
- Figma
- Sketch
- Commercial Economics
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Analysing briefs and constraints to find clear, elegant solutions that work within the parameters given.
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Using AI tools across the design workflow — from image generation to content drafting — as a practical accelerator, not a replacement for craft.
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Working with Claude as a design and development partner for research, copywriting, code, and workflow optimisation.
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Campaign design and production across digital channels — banners, social, email, and landing pages — from brief to delivery.
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Designing for WCAG compliance — colour contrast, semantic HTML, readable type, and inclusive layouts that work for everyone.
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Hand-coding responsive websites and landing pages using semantic HTML and modern CSS. No frameworks required.
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Building production-ready HTML emails from scratch — cross-client compatible, responsive, and tested.
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Large-format and document design — from conference materials to patient information — print-ready and production-aware.
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Typographic systems that bring hierarchy, character, and legibility to everything from headlines to body copy.
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Working across teams, disciplines, and languages — clear briefs, concise feedback, and effective collaboration.
experience
Through these positions I've evolved into a versatile creative — designing and coding across websites, emails, campaigns, videos, and print collateral, collaborating with teams across cultures and disciplines.
Download CV (PDF)Ongoing
Freelance
Visual Designer / Email & Web Designer / Digital Product Designer
2018 — 2026
Boehringer Ingelheim
Visual Designer
2018
Social Audience
Visual Designer
2017
Beate Uhse / Pabo / Christine le Duc
Senior Designer
2014 — 2016
Ematters
Senior Designer / Developer
2010 — 2013
adpepper media
Visual Designer / Developer
rare wing
Brand / Logo / Web / Email / AI Workflow
Rare Wing
A complete AI-integrated design workflow from brief to launch — brand identity, logo, destination imagery, landing page, and email for a fictional premium birding expedition company.
View case study
case 01
01
Brand / Web / Email
Lung Preceptorship
Full event identity for an international medical conference in Lund, Sweden — logo, landing page, and email suite designed and built end to end.
View case study
case 02
02
Print / Information Design
Nurse Connect
A dual-audience print suite for people living with IPF — separate design directions for nurses and patients, executed across twelve documents.
View case study
case 03
03
Document Design / Information Design
Contract Redesign
A dense legal document transformed into a clear, accessible four-page designed document — with a custom icon set built to fit an existing design system.
View case study
web
logos
banners
social